Some T-shirts just work. The KAVU Klear Above Etch Art T-Shirt in Cocoa Powder is KAVU’s most iconic piece of apparel — the best-selling logo tee that’s been at the heart of the brand since the beginning, now updated in 100% hypoallergenic certified organic cotton and available in one of the most wearable colourways of the season.

Always the best-selling T-shirt — you can’t get a KAVU logo tee from anyone else but us. The Klear Above Etch Art tee carries KAVU’s signature etch art graphic — bold, detailed, and distinctly Pacific Northwest in character — across the centre back, with a small complementary chest print on the front left. Simple, considered, and done right.

Cocoa Powder — a warm, muted brown tone that sits between mocha and milk chocolate — is the kind of colourway that pairs with everything and makes every outfit feel more intentional. Earthy, relaxed, and effortlessly on-trend without trying to be.

Key Features

Fabric & Construction

• 4.5oz 100% hypoallergenic certified organic cotton jersey knit — lightweight, breathable, and kind to sensitive skin
• Hypoallergenic certification — free from the irritants and chemical treatments found in conventional cotton; suitable for people with sensitive skin or cotton allergies
• Organic cotton — grown without harmful pesticides or synthetic fertilisers, with significantly lower water consumption than conventional cotton
• Heat transfer back neck label — no scratchy printed or woven label against the back of the neck

Fit & Design

• Casual fit, short sleeve crew neck T-shirt — relaxed through the body without being oversized; sits cleanly on the shoulder and moves naturally
• Small print on front left chest, main print on centre back — KAVU’s classic etch art graphic placement
• Colour: Cocoa Powder — warm earthy brown, works with denim, olive, khaki, black, and everything in between

Care

• Machine wash — follow care label instructions. Wash with similar colours

What Is the Etch Art Graphic?

The Klear Above Etch Art graphic is one of KAVU’s most recognisable designs — a detailed, illustrative etch-style print that draws on the Pacific Northwest landscapes, wildlife, and outdoor culture that has defined KAVU since its founding in Seattle in 1993. Printed large across the centre back, it’s the kind of graphic that rewards a closer look — intricate, considered, and distinctly KAVU in character.